May 25, 2023
7 mins read
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7 mins read

Top 5 German Luxury Car Brands

Top 5 German Luxury Car Brands

Discovering the world of automotive luxury, we present the article that unveils the "Top 5 German Luxury Car Brands". Within Germany's automotive legacy, these prestigious brands - Mercedes-Benz, BMW, Audi, Porsche, and Volkswagen - showcase the pinnacle of luxury, sophistication, and innovation. With a profound heritage, iconic designs, and groundbreaking technologies, these German manufacturers have established themselves as unrivaled leaders in the realm of exquisite automobiles, captivating the hearts and desires of automotive enthusiasts worldwide. Join us on this journey as we explore the quintessence of German automotive brilliance, unveiling the top five luxury car brands that define automotive excellence.

1. Volkswagen

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One of the most dependable brands in the world, Volkswagen is the marquee brand of the Volkswagen Group.

The German government founded Volkswagen in 1937, intending to give the general public a dependable, reasonably priced vehicle for the average driver, hence the name "people's car."

Volkswagen is well-known for its wide range of vehicles, from famous family and young driver models like the Golf and Polo to iconic movie stars like the Beetle.

Ferdinand Porsche, a legendary automaker who later founded his own business, partly contributed to the Beetle's design. Because of the car's immense popularity, it was produced for many years before being phased out in 2018.

The Golf and Polo remain some of the most popular hatchbacks on the market. They are steadfast family favorites due to their competitive pricing, dependable engineering, roomy interiors, and all the contemporary necessities that today's drivers require.

2. Mercedes-Benz

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As was already mentioned, Mercedes-Benz has played a significant role in developing the modern automobile from the beginning.

Carl Benz founded several businesses as he sought collaborators who shared his desire to transform the budding automobile industry by using an engine in a moving vehicle instead of just the stationary ones used in factories at the time.

Benz & Cie was established in 1883, three years before they received the patent for the first gasoline-powered automobile. This was his final step toward achieving his goal.

Two more modest auto brands would be combined into one potent producer in a partnership with the Daimler Motor Company. Initially, it was just a collaboration, allowing the two brands to compete in the market despite the challenges of the First World War by coordinating designs, production, purchasing, sales, and advertising. However, when they formally combined, the Daimler-Benz AG company was created in 1926. The first Mercedes-Benz vehicles entered the market shortly after.

The history of Mercedes contains more information on the origins of the name Mercedes and the first years of Daimler and Mercedes.

Mercedes is one of the world's largest manufacturers of luxury vehicles today. They provide models with various body types and styling and a selection of electric and hybrid powertrains to keep up with the market's transition to electric vehicles.

3. Audi

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Audi is renowned for its technological advancements and interior design that is driver-focused and of superior quality, than you would expect from even a premium brand.

The business was established in 1910 by engineer August Horch, and like many other brands, it bears his name. The name Audi was instead created by August by translating Horch into Latin.

When Audi and three other businesses—DKW, Wanderer, and the original Horch Company—joined forces to form the Auto Union, they adopted their current four-ring logo.

Many German auto manufacturers found it challenging to survive during and after World War 2, especially in light of the strict Allie regulations that were in place. Auto Union relocated to West Germany to revive the business.

The company was bought by the more well-known Volkswagen company in the middle of the 1960s, and they decided to combine all four Auto Union brands into one, which became known as Audi. Following the Audi Quattro's success in rallies in the 1980s, the company produced several models that quickly became the gold standard for opulent hatchbacks and sedans.

4. BMW

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The Rapp Motorenwerke GmbH, which produced both motor vehicles and aircraft, was the company's original name before changing to BMW, or Bayerische Motoren Werke, in 1913. Karl Rapp, who bears his name, founded the company. Even so, only four years after he founded the business, it changed its name to its current name and adopted the blue and white striped flag of its home region, Bavaria, as its logo.

The business has a long history in motorsports, supporting racing teams in various events and lending engines to other organizations. They have participated in Formula One, various Touring Car Championships, Le Mans, and numerous endurance series competitions. They even established their own Formula Series to support the development of young talent moving from karting to F1. They have a team in the all-electric racing series known as Formula E.

BMW has also developed a variety of grand saloons, executive, hatchback, and SUV models with electric and conventional combustion engines for drivers who aren't racing. They have created various electric car leasing options for drivers looking for a modern-day BMW.

5. Porsche

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Ferdinand Porsche's contribution to creating the VW Beetle was previously mentioned. Nevertheless, he found his automaker, specializing in high-performance models, which allowed him to fully explore his interest in auto racing and the vehicles used in it.

Ferdinand had experimented with designs for the VW Beetle, on which the original Porsche 911 was based. The iconic vehicle has gone through several generations since then. Still, the essential design elements have remained the same to keep it competitive with other models in the company's lineup.

The prancing horse and stag coats of arms of Stuttgart and Württemberg, the city and region where the company was founded, were combined to create the Porsche logo. Even though they are also a part of Volkswagen AG, the Porsche family still controls the company's headquarters, which are still located in Stuttgart.  

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